The Cultural Review

Micro Festivals

1 article

A lively night market scene at a Chinese micro-festival, filled with people, food stalls, and traditional performances under lantern light.
Culture

Micro-festivals unexpectedly boost local economies

In 2024, China's Chuxiong Torch Festival alone attracted 953,000 visitors, generating 757 million yuan in tourism revenue for a single localized event, according to Sciencedirect .

Eleanor Voss·August 10, 2026